{"id":1009,"date":"2023-03-13T16:26:45","date_gmt":"2023-03-13T20:26:45","guid":{"rendered":"https:\/\/optinmonster.com\/?post_type=optinmonster_docs&#038;p=1009"},"modified":"2025-08-08T10:49:59","modified_gmt":"2025-08-08T14:49:59","slug":"connect-optinmonster-campaign-monitor","status":"publish","type":"optinmonster_docs","link":"https:\/\/optinmonster.com\/docs\/connect-optinmonster-campaign-monitor\/","title":{"rendered":"How to Connect OptinMonster with Campaign Monitor"},"content":{"rendered":"\n<p>OptinMonster offers seamless integration with Campaign Monitor email marketing service. Connecting OptinMonster to your Campaign Monitor email list is very easy.<\/p>\n\n\n\n<p>In this article, you\u2019ll learn how to connect Campaign Monitor with OptinMonster.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column alert alert-info is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-link-color is-style-default\"><strong><em>Before you start<\/em><\/strong>, this integration is available with all subscription plans.<br>All subscription plans can add custom forms using the <a href=\"https:\/\/optinmonster.com\/docs\/how-to-connect-optinmonster-with-any-custom-html-form\/\">Form Embed block<\/a>.<\/p>\n\n\n\n<p class=\"has-link-color is-style-default\">As a best practice we recommend you also connect your campaigns to <a href=\"https:\/\/optinmonster.com\/docs\/connect-monster-leads-optinmonster\/\">Monster Leads<\/a>&nbsp;as a backup.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"Connect_MailChimp\" class=\"ez-toc-section\"><\/span>Connect Campaign Monitor<\/h2>\n\n\n\n<p>When you&nbsp;<a href=\"https:\/\/optinmonster.com\/docs\/creating-your-first-optin\/\" target=\"_blank\" rel=\"noopener\" title=\"\">create a campaign<\/a>&nbsp;in OptinMonster that you intend to collect leads with you\u2019ll want to integrate with one or more services to send those leads to.<\/p>\n\n\n\n<p>To send leads to Campaign Monitor, follow these steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Navigate to the Integrations view in the campaign builder, search for and select <strong>Campaign Monitor<\/strong>.<br><img decoding=\"async\" width=\"800\" height=\"368\" class=\"alignnone size-full wp-image-176939\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/campaign-monitor-integration.jpg\" alt=\"Select Campaign Monitor to integrate with OptinMonster.\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/campaign-monitor-integration.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/campaign-monitor-integration-300x138.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/campaign-monitor-integration-768x353.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/li>\n\n\n\n<li>Next, select the&nbsp;<strong>Register Campaign Monitor<\/strong>&nbsp;button at the top of the integration section to begin authorization.<br><img decoding=\"async\" width=\"800\" height=\"393\" class=\"alignnone size-full wp-image-176938\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/campaign-monitor-register.jpg\" alt=\"Register OptinMonster with Campaign Monitor.\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/campaign-monitor-register.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/campaign-monitor-register-300x147.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/campaign-monitor-register-768x377.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/li>\n\n\n\n<li>A new window will open and you&#8217;ll be prompted to securely log into your Campaign Monitor account.<br><img decoding=\"async\" width=\"800\" height=\"419\" class=\"size-full wp-image-128351 alignnone\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2018\/12\/03-continue.jpg\" alt=\"Click Continue\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2018\/12\/03-continue.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2018\/12\/03-continue-300x157.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2018\/12\/03-continue-768x402.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/li>\n\n\n\n<li>Once logged-in, you&#8217;ll be asked to allow OptinMonster permission to connect to your Campaign Monitor account. Select <strong>Allow Access <\/strong>to grant permission.<br><img decoding=\"async\" width=\"800\" height=\"460\" class=\"wp-image-115939 size-full alignnone\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2018\/01\/06-campaign-monitor-allow-access.jpg\" alt=\"Click Allow Access\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2018\/01\/06-campaign-monitor-allow-access.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2018\/01\/06-campaign-monitor-allow-access-300x173.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2018\/01\/06-campaign-monitor-allow-access-768x442.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/li>\n\n\n\n<li>Return to the OptinMonster campaign builder, enter a&nbsp;<strong>Campaign Monitor Account Name<\/strong> (*internal use only), then select the&nbsp;<strong>Connect to Campaign Monitor<\/strong>&nbsp;button.<br><em>*The Campaign Monitor Account Name can be anything that helps you identify the specific integration within OptinMonster. It\u2019s possible to add more than one Campaign Monitor integration to your account and this is an easy way to differentiate between them when assigning integrations to individual campaigns.<\/em><\/li>\n\n\n\n<li><strong>Required<\/strong>: Once the Campaign Monitor integration has been connected select the Campaign Monitor Client you wish to send leads to from the <strong>Email Provider Clients<\/strong>&nbsp;field.<\/li>\n\n\n\n<li><strong>Required<\/strong>: Next, select the Campaign Monitor List you wish to send leads to from the <strong>Email Provider Lists<\/strong>&nbsp;field.<\/li>\n\n\n\n<li><strong>Optional<\/strong>: You can also enable the <strong>Resubscribe Leads?<\/strong> option.<\/li>\n\n\n\n<li>When you&#8217;re finished, <strong>Save<\/strong> your campaign.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Add Extra Fields<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column alert alert-info is-layout-flow wp-block-column-is-layout-flow\">\n<p>This integration supports Field Mapping, so you can easily add radio buttons, phone fields, text areas, number fields, lists, and more!<\/p>\n\n\n\n<p class=\"is-style-arrow-link\"><a title=\"How to Use Field Mapping to Add Extra Fields to Your Campaign Form\" href=\"https:\/\/optinmonster.com\/docs\/use-field-mapping-to-add-extra-fields-to-your-optin-form\/\" target=\"_blank\" rel=\"noopener\">Get started using Field Mapping today<\/a><\/p>\n<\/div>\n<\/div>\n\n\n\n<p><em><strong>Before you<\/strong> begin using Field Mapping with Campaign Monitor, please consider the following:<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Custom fields are referred to as&nbsp;<strong>Subscriber<\/strong>&nbsp;<strong>Custom Fields<\/strong>&nbsp;in your Campaign Monitor account.<\/li>\n\n\n\n<li><strong>The following custom fields are&nbsp;<\/strong><em><strong>reserved<\/strong><\/em> in Campaign Monitor and cannot be mapped to:\n<ul class=\"wp-block-list\">\n<li><code>Phone<\/code> (<a href=\"https:\/\/optinmonster.com\/docs\/capture-phone-numbers-with-optinmonster\/\" target=\"_blank\" rel=\"noreferrer noopener\">use the Phone field<\/a> to send data to this Field)<\/li>\n\n\n\n<li><code>Coupon Code<\/code> (the Coupon Code won when creating a <a href=\"https:\/\/optinmonster.com\/docs\/how-to-create-a-gamified-spin-to-win-coupon-wheel-popup-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">Gamified spin-to-win campaign<\/a>)<\/li>\n\n\n\n<li><code>Coupon Label<\/code> (the Coupon Label when creating a <a href=\"https:\/\/optinmonster.com\/docs\/how-to-create-a-gamified-spin-to-win-coupon-wheel-popup-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">Gamified spin-to-win campaign<\/a>)<\/li>\n\n\n\n<li><code>OptinMonster<\/code>&nbsp;<em>(if you have <a href=\"https:\/\/optinmonster.com\/docs\/how-to-use-optinmonsters-custom-branding-feature\/\" target=\"_blank\" rel=\"noopener\" title=\"\">custom branding<\/a> enabled, the field will be called&nbsp;<code>{<strong>BrandName<\/strong>}<\/code>)<\/em><\/li>\n\n\n\n<li><code>OptinMonster Campaign Name<\/code>&nbsp;<em>(<em>if you have <a href=\"https:\/\/optinmonster.com\/docs\/how-to-use-optinmonsters-custom-branding-feature\/\" target=\"_blank\" rel=\"noopener\" title=\"\">custom branding<\/a> enabled<\/em><\/em>,<em> the field will be called&nbsp;<code>{<strong>BrandName<\/strong>} <strong>Campaign Name<\/strong><\/code>)<\/em><\/li>\n\n\n\n<li><code>Privacy Consent<\/code> (when using the <a href=\"https:\/\/optinmonster.com\/docs\/how-to-add-a-privacy-policy\/\" target=\"_blank\" rel=\"noreferrer noopener\">Privacy Consent checkbox<\/a>)<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>OptinMonster will look for variations of existing custom fields for Phone. If it finds a custom field called&nbsp;<code><strong>Phone Number<\/strong><\/code>&nbsp;<em>(or&nbsp;<code><strong>SMS<\/strong><\/code>&nbsp;or&nbsp;<code><strong>phonenumber<\/strong><\/code>&nbsp;or others)<\/em>&nbsp;for instance. It will send the phone information to that custom field, as opposed to the usual&nbsp;<code><strong>Phone<\/strong><\/code>&nbsp;custom field.<\/li>\n\n\n\n<li>Custom fields are automatically created on Campaign Monitor as text fields. You can also manually create the attributes in Campaign Monitor before mapping them to OptinMonster by <a href=\"https:\/\/help.campaignmonitor.com\/s\/article\/subscriber-custom-fields#create-custom-fields\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">following this guide<\/a>.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Form Embed Block<\/h3>\n\n\n\n<p>Alternatively, you can add any Campaign Monitor webform to your campaign using our Form Embed block.<\/p>\n\n\n\n<p class=\"is-style-arrow-link\"><a href=\"https:\/\/optinmonster.com\/docs\/how-to-connect-optinmonster-with-any-custom-html-form\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get started adding a custom form to your campaign<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Email Automations<\/h2>\n\n\n\n<p>To send emails automatically to new leads you\u2019ll want to configure email automations within your Campaign Monitor account.<\/p>\n\n\n\n<p>The following guides from Campaign Monitor may be helpful to get started:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.campaignmonitor.com\/resources\/guides\/email-automation\/\" target=\"_blank\" rel=\"nofollow noopener\">How to Grow Your Business With Email Marketing Automation<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.campaignmonitor.com\/resources\/guides\/the-marketing-automation-essentials\/\" target=\"_blank\" rel=\"nofollow noopener\">The Marketing Automation Essentials<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.campaignmonitor.com\/resources\/knowledge-base\/email-automation-best-practices\/\" target=\"_blank\" rel=\"nofollow noopener\">Email Automation Best Practices<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.campaignmonitor.com\/resources\/training-videos\/campaign-monitor-101\/video\/automation-journeys\/\" target=\"_blank\" rel=\"nofollow noopener\">Campaign Monitor 101: Automation Journeys<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Testing<\/h2>\n\n\n\n<p>We strongly recommend you test the optin form before publishing your campaign to ensure it is working as you expect.<\/p>\n\n\n\n<p><em>Before you begin<strong>, please be aware of the following details when testing Campaign Monitor integrations:<\/strong><\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Previously submitted or already subscribed leads<\/strong> may be treated differently by Campaign Monitor than new leads. For this reason, we recommend using a completely unique email address each time you test submit your campaign\u2019s form. You can use a free tool like <a href=\"https:\/\/temp-mail.io\/\" target=\"_blank\" rel=\"nofollow noopener\">TempMail.io<\/a>&nbsp;or learn how to&nbsp;<a href=\"https:\/\/medium.com\/@liamhammett\/make-infinite-gmail-addresses-for-one-inbox-ec7080de859d\" target=\"_blank\" rel=\"nofollow noopener\">create unlimited unique email addresses from a single Gmail account<\/a>.<\/li>\n\n\n\n<li><strong>If the lead is captured in Campaign Monitor but you do not receive any automated emails<\/strong> it indicates the integration from OptinMonster to Campaign Monitor is correct, and the issue is with the automated email configuration. Campaign Monitor controls email automation exclusively. If you require assistance in troubleshooting email automations we recommend <a href=\"https:\/\/help.campaignmonitor.com\/\" target=\"_blank\" rel=\"nofollow noopener\">reaching out to Campaign Monitor support directly<\/a>.<\/li>\n<\/ul>\n\n\n\n<p>Get started testing with the <strong>Live Site Inspector<\/strong> tool explained in our guide on <a href=\"https:\/\/optinmonster.com\/docs\/how-to-enable-test-mode\/\" target=\"_blank\" rel=\"noreferrer noopener\">how to test an OptinMonster campaign<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Spin-a-Wheel Support<\/h2>\n\n\n\n<p>If you are configuring a&nbsp;<a href=\"https:\/\/optinmonster.com\/docs\/how-to-create-a-gamified-spin-to-win-coupon-wheel-popup-campaign\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Gamified spin-to-win campaign<\/a>, <em><strong>spin-a-wheel support is not available at this time<\/strong><\/em> to send the coupon data to Campaign Monitor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">FAQs<\/h2>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"opt-in\">Can I send leads to more than one Client or List?<\/h5>\n\n\n\n<p>Yes! See our&nbsp;<a href=\"https:\/\/optinmonster.com\/docs\/send-data-to-multiple-providers\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Lead Sharing guide<\/a>&nbsp;to accomplish this.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"opt-in\">How do I configure single or double opt-in?<\/h5>\n\n\n\n<p>See our guide on <a href=\"https:\/\/optinmonster.com\/docs\/whats-the-difference-between-single-and-double-opt-in\/\" target=\"_blank\" rel=\"noopener\" title=\"\">single vs. double opt-in<\/a>.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"phone\">Is it possible for me to add a phone field to my campaign?<\/h5>\n\n\n\n<p>Yes! You can add a phone field. Learn <a href=\"https:\/\/optinmonster.com\/docs\/capture-phone-numbers-with-optinmonster\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"How to Capture Phone Numbers with OptinMonster\">how to capture phone numbers with OptinMonster<\/a>.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">How quickly are leads sent to Campaign Monitor? Is there a delay?<\/h5>\n\n\n\n<p>There is no delay. Lead submissions are sent to Campaign Monitor in real time. OptinMonster will not perform the <a href=\"https:\/\/optinmonster.com\/docs\/how-to-use-actions-for-success-view-and-more\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Button Action<\/a> (like showing a success view or redirecting the user) until we get a confirmation that the submission was successfully received.<\/p>\n\n\n\n<div class=\"alert-box alert-blue\">\n<p class=\"alert-box-title\"><\/p>\n\n\n\n<p>Even if your campaign is integrated with multiple Email Service Providers (ESPs) at the same time, OptinMonster sends the lead data to all connected integrations simultaneously, without delay.<\/p>\n\n\n\n<p class=\"is-style-arrow-link has-link-color\"><\/p>\n<\/div>\n\n\n\n<h5 class=\"wp-block-heading\">Why doesn\u2019t my conversion count match the number of leads in Campaign Monitor?<\/h5>\n\n\n\n<p>It is normal for these numbers to differ. There are some reasons for a discrepancy between the conversion count in OptinMonster and the lead count in Campaign Monitor:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Double Opt-In:<\/strong> If your email service is set to require <a href=\"https:\/\/optinmonster.com\/docs\/whats-the-difference-between-single-and-double-opt-in\/#Campaign_Monitor\" target=\"_blank\" rel=\"noopener\" title=\"\">double opt-in<\/a>, a user must first click a confirmation link in an email before they are officially added to your list. OptinMonster records a conversion as soon as the form is submitted, but Campaign Monitor won&#8217;t count them as a new lead until they confirm.<\/li>\n\n\n\n<li><strong>Existing Subscribers:<\/strong> OptinMonster records a conversion each time a form is successfully submitted, provided that<a href=\"https:\/\/optinmonster.com\/docs\/how-to-enable-conversion-tracking\/\">&nbsp;<\/a><a href=\"https:\/\/optinmonster.com\/docs\/how-to-enable-conversion-tracking\/#Form_Conversion\" target=\"_blank\" rel=\"noopener\" title=\"\">conversion tracking is enabled on the submit button<\/a>. However, if an existing subscriber fills out your form again, Campaign Monitor will likely not add them as a new lead, as their email is already on your list.<\/li>\n\n\n\n<li><strong>Conversion Tracking Enabled on Other Blocks:<\/strong> Conversions can be tracked on various elements, not just the form submission button. For example, if you have&nbsp;<a href=\"https:\/\/optinmonster.com\/docs\/how-to-enable-conversion-tracking\/#Image_Link_Conversion\" target=\"_blank\" rel=\"noreferrer noopener\">conversion tracking enabled on an image link<\/a>&nbsp;and a visitor selects it but does not fill out the form, OptinMonster will still count a conversion. This increases your conversion count without a lead being submitted.<\/li>\n\n\n\n<li><strong>Integration Failure:<\/strong> If the integration experiences a temporary issue, form submissions will still count as conversions. However, the lead data may not be sent to integration.<\/li>\n\n\n\n<li><strong>Lead Filtering:<\/strong> When a user signs up with a disposable email address or is flagged as suspicious, the campaign will still record a conversion (form submission), but your integration platform may reject or filter out the lead.<\/li>\n<\/ul>\n\n\n\n\n\n<h2 class=\"wp-block-heading\">Troubleshooting<\/h2>\n\n\n\n<h5 class=\"wp-block-heading\">The campaign is capturing leads but shows 0 conversions in analytics.<\/h5>\n\n\n\n<p>Confirm that conversion tracking is turned on for the submit button in your campaign. See our guide on <a href=\"https:\/\/optinmonster.com\/docs\/how-to-enable-conversion-tracking\/\" target=\"_blank\" rel=\"noopener\" title=\"\">How to Enable Conversion Tracking<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>OptinMonster offers seamless integration with Campaign Monitor email marketing service. Connecting OptinMonster to your Campaign Monitor email list is very easy. In this article, you\u2019ll learn how to connect Campaign Monitor with OptinMonster. Connect Campaign Monitor When you&nbsp;create a campaign&nbsp;in OptinMonster that you intend to collect leads with you\u2019ll want to integrate with one or&nbsp;&hellip;<\/p>\n","protected":false},"author":4657,"comment_status":"open","ping_status":"closed","template":"","documentation\/categories":[10],"documentation\/tags":[31399,31411,31454,31416,31410],"class_list":["post-1009","optinmonster_docs","type-optinmonster_docs","status-publish","hentry","categories-integrations"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/1009","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation"}],"about":[{"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/types\/optinmonster_docs"}],"author":[{"embeddable":true,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/users\/4657"}],"replies":[{"embeddable":true,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/comments?post=1009"}],"version-history":[{"count":20,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/1009\/revisions"}],"predecessor-version":[{"id":206178,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/1009\/revisions\/206178"}],"wp:attachment":[{"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/media?parent=1009"}],"wp:term":[{"taxonomy":"categories","embeddable":true,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/categories?post=1009"},{"taxonomy":"internal_tags","embeddable":true,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/tags?post=1009"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}