{"id":118145,"date":"2023-07-10T11:45:14","date_gmt":"2023-07-10T15:45:14","guid":{"rendered":"https:\/\/optinmonster.com?p=118145&post_type=optinmonster_docs&preview_id=118145"},"modified":"2025-08-08T12:04:54","modified_gmt":"2025-08-08T16:04:54","slug":"how-to-create-a-cart-abandonment-campaign","status":"publish","type":"optinmonster_docs","link":"https:\/\/optinmonster.com\/docs\/how-to-create-a-cart-abandonment-campaign\/","title":{"rendered":"How to Create a Cart Abandonment Campaign"},"content":{"rendered":"\n

Do you want to capture visitors’ attention before they abandon their cart? With OptinMonster’s page targeting<\/a> and Exit-Intent technology<\/a>, it’s easy to show offers just to these users.<\/p>\n\n\n\n

In this article, you will learn how to create a Cart Abandonment campaign with OptinMonster.<\/p>\n\n\n\n

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\n

Before you start<\/em><\/strong>, this feature is available with a Pro and higher subscription<\/a>.<\/p>\n<\/div>\n<\/div>\n\n\n\n

This article covers specific settings in the Display Rules. If you’re just getting started we recommend reading our general Display Rule documentation<\/a> first.<\/p>\n\n\n\n

Configure Cart Abandonment<\/h2>\n\n\n\n

When you are ready to set up a Cart Abandonment campaign, follow these steps:<\/p>\n\n\n\n

    \n
  1. Navigate to the Display Rules<\/strong> view in the campaign builder.
    \"Navigate<\/li>\n\n\n\n
  2. Next, add Exit<\/strong>–Intent<\/strong><\/a> as your first rule.<\/li>\n\n\n\n
  3. Then, add a URL Path<\/strong><\/a> rule condition for your checkout page.<\/li>\n\n\n\n
  4. Make sure that both conditions are required before the campaign can appear by setting the group to ALL<\/strong>.
    \"Set<\/li>\n\n\n\n
  5. When you are finished, click Save<\/strong>.<\/li>\n<\/ol>\n\n\n","protected":false},"excerpt":{"rendered":"

    Do you want to capture visitors’ attention before they abandon their cart? With OptinMonster’s page targeting and Exit-Intent technology, it’s easy to show offers just to these users. In this article, you will learn how to create a Cart Abandonment campaign with OptinMonster. This article covers specific settings in the Display Rules. If you’re just …<\/p>\n","protected":false},"author":4657,"comment_status":"open","ping_status":"closed","template":"","documentation\/categories":[28201],"documentation\/tags":[31399,31498,31415,31431,31411,31455],"class_list":["post-118145","optinmonster_docs","type-optinmonster_docs","status-publish","hentry","categories-display-rules"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/118145","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation"}],"about":[{"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/types\/optinmonster_docs"}],"author":[{"embeddable":true,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/users\/4657"}],"replies":[{"embeddable":true,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/comments?post=118145"}],"version-history":[{"count":16,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/118145\/revisions"}],"predecessor-version":[{"id":197872,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/118145\/revisions\/197872"}],"wp:attachment":[{"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/media?parent=118145"}],"wp:term":[{"taxonomy":"categories","embeddable":true,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/categories?post=118145"},{"taxonomy":"internal_tags","embeddable":true,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/tags?post=118145"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}