{"id":3513,"date":"2023-03-13T16:19:49","date_gmt":"2023-03-13T20:19:49","guid":{"rendered":"https:\/\/optinmonster.com\/?post_type=optinmonster_docs&#038;p=3513"},"modified":"2025-08-26T08:46:36","modified_gmt":"2025-08-26T12:46:36","slug":"connect-optinmonster-pardot","status":"publish","type":"optinmonster_docs","link":"https:\/\/optinmonster.com\/docs\/connect-optinmonster-pardot\/","title":{"rendered":"How to Connect OptinMonster with Salesforce Marketing Cloud Account Engagement (formerly Pardot)"},"content":{"rendered":"\n<p>OptinMonster offers seamless integration with Salesforce Marketing Cloud Account Engagement (formerly Pardot) email marketing service. Connecting OptinMonster to your Salesforce Marketing Cloud Account Engagement email list is very easy.<\/p>\n\n\n\n<p>In this article, you\u2019ll learn how to connect Salesforce Marketing Cloud Account Engagement with OptinMonster.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column alert alert-info is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong><em>Before you start<\/em><\/strong>, this integration is available with a <a title=\"Pro and higher subscription\" href=\"https:\/\/optinmonster.com\/pricing\" target=\"_blank\" rel=\"noopener\">Pro and higher subscription<\/a>.<br>All subscription plans can add custom forms using the <a href=\"https:\/\/optinmonster.com\/docs\/how-to-connect-optinmonster-with-any-custom-html-form\/\">Form Embed block<\/a>.<\/p>\n\n\n\n<p>As a best practice, we recommend you also connect your campaigns to <a href=\"https:\/\/optinmonster.com\/docs\/connect-monster-leads-optinmonster\/\">Monster Leads<\/a>\u00a0as a backup.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column alert alert-warning is-layout-flow wp-block-column-is-layout-flow\">\n<p>Our&nbsp;<strong>Salesforce Marketing Cloud Account Engagement<\/strong> integration requires that your account have access to Version 4 of the API.<\/p>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Connect Salesforce Marketing Cloud Account Engagement<\/h2>\n\n\n\n<p>When you&nbsp;<a href=\"https:\/\/optinmonster.com\/docs\/creating-your-first-optin\/\" target=\"_blank\" rel=\"noopener\" title=\"\">create a campaign<\/a> in OptinMonster that you intend to collect leads with, you\u2019ll want to integrate with one or more services to send those leads to.<\/p>\n\n\n\n<p>To send leads to Salesforce Marketing Cloud Account Engagement, follow these steps:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Business Unit ID<\/h3>\n\n\n\n<p>You&#8217;ll need the Business Unit ID from Salesforce Marketing Cloud Account Engagement when connecting OptinMonster.<\/p>\n\n\n\n<p>This identifier can be found in the Account Engagement &gt; Business Unit Setup screen.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"800\" height=\"627\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/business-unit-id.jpg\" alt=\"Locate the Business Unit ID for Salesforce.\" class=\"wp-image-183290\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/business-unit-id.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/business-unit-id-300x235.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/business-unit-id-768x602.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Create Connected App<\/h3>\n\n\n\n<p>Before you can connect Salesforce Marketing Cloud Account Engagement with OptinMonster you will need to <a href=\"https:\/\/developer.salesforce.com\/blogs\/2020\/11\/setting-up-salesforce-oauth-for-pardot-api-authentication.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">create a Connected App in your Salesforce Marketing Cloud Account Engagement account<\/a>.<\/p>\n\n\n\n<p>To create a Connected App, follow these steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Log into your Salesforce account and navigate to the Setup page by selecting the gear icon in the top-right corner of the browser window.<br><img decoding=\"async\" width=\"620\" height=\"235\" class=\"alignnone size-full wp-image-158281\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-setup-link.jpg\" alt=\"Salesforce Setup link\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-setup-link.jpg 620w, https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-setup-link-300x114.jpg 300w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/><\/li>\n\n\n\n<li>Enter &#8220;App Manager&#8221; in the search bar that appears in the top-left corner of the Setup page and select the App Manager link from the search results.<br><img decoding=\"async\" width=\"620\" height=\"222\" class=\"alignnone size-full wp-image-158280\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-search-app-manager.jpg\" alt=\"Salesforce search App Manager page\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-search-app-manager.jpg 620w, https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-search-app-manager-300x107.jpg 300w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/><\/li>\n\n\n\n<li>From the App Manager screen select the&nbsp;<strong>New Connected App<\/strong> button.<br><img decoding=\"async\" width=\"620\" height=\"222\" class=\"alignnone size-full wp-image-158279\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-new-connected-app.jpg\" alt=\"Salesforce New Connected App button\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-new-connected-app.jpg 620w, https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-new-connected-app-300x107.jpg 300w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/><\/li>\n\n\n\n<li>When creating your app, the following details are required for the app to function properly with OptinMonster:\n<ol class=\"wp-block-list\">\n<li><strong>Connected App Name<\/strong> \u2014 we recommend using &#8220;OptinMonster Salesforce Marketing Cloud Account Engagement Connect&#8221;<\/li>\n\n\n\n<li><strong>API Name<\/strong> \u2014 this field will be automatically populated<\/li>\n\n\n\n<li><strong>Contact Email<\/strong> \u2014 this field is required for any app you create in Salesforce<\/li>\n\n\n\n<li><strong>Enable OAuth Settings<\/strong> \u2014 this checkbox&nbsp;<em><strong>must<\/strong><\/em> be enabled<\/li>\n\n\n\n<li><strong>Callback URL<\/strong> \u2014 enter this URL: <code>https:\/\/app.optinmonster.com\/account\/oauth<\/code><\/li>\n\n\n\n<li><strong>Selected OAuth Scopes<\/strong> \u2014 Add the following scopes (highlight each scope, then click the \u201cAdd\u201d arrow):<br><ul><br><li style=\"margin-left: 0;\"><strong>Manage Pardot services (pardot_api)<\/strong> \u2014 Allows OptinMonster to connect to the Pardot API.<\/li><br><li style=\"margin-left: 0;\"><strong>Perform requests at any time (refresh_token, offline_access)<\/strong> \u2014 Allows us to fetch a new accesss token when it expires. Without this, the OptinMonster integration will fail after the token expires.<\/li><br><\/ul><br><figure><img decoding=\"async\" width=\"800\" height=\"685\" class=\"alignnone size-full wp-image-183283\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/salesforce-connected-app-settings.jpg\" alt=\"How to configure the Salesforce Connected App for OptinMonster.\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/salesforce-connected-app-settings.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/salesforce-connected-app-settings-300x257.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/salesforce-connected-app-settings-768x658.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/li>\n<\/ol>\n<\/li>\n\n\n\n<li>When you are finished configuring the App, click&nbsp;<strong>Save<\/strong>.<\/li>\n\n\n\n<li>You will likely be shown the following message indicating it may take 2-10 minutes for your changes to be reflected.<br><img decoding=\"async\" width=\"1282\" height=\"240\" class=\"alignnone size-full wp-image-158275\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/Screenshot-on-2021-03-18-at-12-25-34.png\" alt=\"Salesforce Pardot new app delayed changes notice.\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/Screenshot-on-2021-03-18-at-12-25-34.png 1282w, https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/Screenshot-on-2021-03-18-at-12-25-34-300x56.png 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/Screenshot-on-2021-03-18-at-12-25-34-1024x192.png 1024w, https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/Screenshot-on-2021-03-18-at-12-25-34-768x144.png 768w\" sizes=\"(max-width: 1282px) 100vw, 1282px\" \/><\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Retrieve Client Keys<\/h3>\n\n\n\n<p>Once you&#8217;ve created a Connected App in Salesforce Marketing Cloud Account Engagement, you&#8217;ll need to retrieve the Client Keys before integrating OptinMonster.<\/p>\n\n\n\n<p>To retrieve the Client Keys for your Connected App, follow these steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Log into your Salesforce account and navigate to the Setup page by selecting the gear icon in the top-right corner of the browser window.<br><img decoding=\"async\" width=\"620\" height=\"235\" class=\"alignnone size-full wp-image-158281\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-setup-link.jpg\" alt=\"Salesforce Setup link\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-setup-link.jpg 620w, https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-setup-link-300x114.jpg 300w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/><\/li>\n\n\n\n<li>Navigate to the Apps &gt; App Manager screen, locate the Connected App you created in the previous section, and select the&nbsp;<strong>View<\/strong> option from the dropdown menu.<br><img decoding=\"async\" width=\"800\" height=\"367\" class=\"alignnone size-full wp-image-183286\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/connected-app-view.jpg\" alt=\"Salesforce Connected Apps.\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/connected-app-view.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/connected-app-view-300x138.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/connected-app-view-768x352.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/li>\n\n\n\n<li>From the API (Enable OAuth Settings) section, select the&nbsp;<strong>Manage Consumer Details<\/strong> button, a new tab\/window will open.<br><img decoding=\"async\" width=\"800\" height=\"544\" class=\"alignnone size-full wp-image-183285\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/manage-consumer-details-button.jpg\" alt=\"Mange Consumer Details for your Connected App in Salesforce.\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/manage-consumer-details-button.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/manage-consumer-details-button-300x204.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/manage-consumer-details-button-768x522.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/li>\n\n\n\n<li>Under the API (Enable OAuth Settings) section, retrieve the Consumer Key and Consumer Secret to use in the next section when connecting with OptinMonster.<br><img decoding=\"async\" width=\"800\" height=\"363\" class=\"alignnone size-full wp-image-183284\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/API-keys.jpg\" alt=\"API Keys for Salesforce Connected App.\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/API-keys.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/API-keys-300x136.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/API-keys-768x348.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"integrations\">OptinMonster Integration<\/h3>\n\n\n\n<p>Once you have finished creating a Connected App and retrieved the Client Keys in Salesforce Marketing Cloud Account Engagement, you can connect OptinMonster following these steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Navigate to the Integrations view in the campaign builder, search for and select <strong>Salesforce Marketing Cloud Account Engagement<\/strong>.<br><img decoding=\"async\" width=\"800\" height=\"348\" class=\"alignnone size-full wp-image-183288\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/select-salesforce.jpg\" alt=\"Select Salesforce Marketing Cloud Account Engagement from the Integrations list in OptinMonster.\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/select-salesforce.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/select-salesforce-300x131.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/select-salesforce-768x334.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/li>\n\n\n\n<li>Enter a <strong>Salesforce Marketing Cloud Account Engagement Account Name<\/strong> (*internal use only), your <strong>Salesforce Marketing Cloud Account Engagement<\/strong><strong>&nbsp;Client ID<\/strong>,&nbsp;<strong>Salesforce Marketing Cloud Account Engagement Client Secret<\/strong>, and&nbsp;<strong>Salesforce Marketing Cloud Account Engagement Business Unit ID<\/strong> in the appropriate fields, then select the&nbsp;<strong>Connect to Salesforce Marketing Cloud Account Engagement<\/strong>&nbsp;button.<br><img decoding=\"async\" width=\"800\" height=\"626\" class=\"alignnone size-full wp-image-183287\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/connect-salesforce.jpg\" alt=\"Connect Salesforce with OptinMonster.\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/connect-salesforce.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/connect-salesforce-300x235.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/connect-salesforce-768x601.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><br><em>*The Salesforce Marketing Cloud Account Engagement Account Name can be anything that helps you identify the specific integration within OptinMonster. It&#8217;s possible to add more than one Salesforce Marketing Cloud Account Engagement integration to your account and this is an easy way to differentiate between them when assigning integrations to individual campaigns.<br><\/em><\/li>\n\n\n\n<li>A popup window will open and ask you to securely log into your Salesforce account. Enter your Salesforce credentials and after logging in select the <strong>Allow<\/strong> button to grant OAuth access.<br><img decoding=\"async\" width=\"759\" height=\"1024\" class=\"alignnone size-large wp-image-183289\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/allow-access-modal-759x1024.jpg\" alt=\"Allow access from OptinMonster to Salesforce.\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/allow-access-modal-759x1024.jpg 759w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/allow-access-modal-222x300.jpg 222w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/allow-access-modal-768x1036.jpg 768w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/allow-access-modal.jpg 800w\" sizes=\"(max-width: 759px) 100vw, 759px\" \/><\/li>\n\n\n\n<li><strong>Required<\/strong>: Once the Salesforce Marketing Cloud Account Engagement integration has been connected select the Salesforce Marketing Cloud Account Engagement Campaign you wish to send leads to from the<strong> Provider Campaigns<\/strong> field.<br><img decoding=\"async\" width=\"800\" height=\"378\" class=\"alignnone size-full wp-image-183324\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/salesforce-provider-campaigns.jpg\" alt=\"Salesforce select Provider Campaigns from the integration in OptinMonster.\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/salesforce-provider-campaigns.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/salesforce-provider-campaigns-300x142.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/salesforce-provider-campaigns-768x363.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/li>\n\n\n\n<li><strong>Optional<\/strong>: You can also assign&nbsp;<strong>Lists<\/strong> and configure&nbsp;the <strong>Allow duplicate email addresses?<\/strong> option.<br><img decoding=\"async\" width=\"800\" height=\"255\" class=\"alignnone size-full wp-image-183322\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/salesforce-allow-dupes.jpg\" alt=\"Salesforce integration with OptinMonster optional settings.\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/salesforce-allow-dupes.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/salesforce-allow-dupes-300x96.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2023\/03\/salesforce-allow-dupes-768x245.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/li>\n\n\n\n<li>When you&#8217;re finished, <strong>Save <\/strong>your campaign.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Add Extra Fields<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column alert alert-info is-layout-flow wp-block-column-is-layout-flow\">\n<p>This integration supports Field Mapping, so you can easily add radio buttons, phone fields, text areas, number fields, lists, and more!<\/p>\n\n\n\n<p class=\"is-style-arrow-link\"><a title=\"How to Use Field Mapping to Add Extra Fields to Your Campaign Form\" href=\"https:\/\/optinmonster.com\/docs\/use-field-mapping-to-add-extra-fields-to-your-optin-form\/\" target=\"_blank\" rel=\"noopener\">Get started using Field Mapping today<\/a><\/p>\n<\/div>\n<\/div>\n\n\n\n<p><strong><em>Before you<\/em><\/strong><em> begin using Field Mapping with Salesforce Marketing Cloud Account Engagement, please consider the following:<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The following custom fields are reserved<\/strong> in Salesforce Marketing Cloud Account Engagement and cannot be mapped to:\n<ul class=\"wp-block-list\">\n<li><code>first_name<\/code><\/li>\n\n\n\n<li><code>last_name<\/code><\/li>\n\n\n\n<li><code>phone<\/code> (<a href=\"https:\/\/optinmonster.com\/docs\/capture-phone-numbers-with-optinmonster\/\" target=\"_blank\" rel=\"noopener\" title=\"\">use the Phone field<\/a> to send data to this Field)<\/li>\n\n\n\n<li><code>om_coupon_code<\/code>, <code>{branding}_coupon_code<\/code> (the Coupon Code won when creating a <a href=\"https:\/\/optinmonster.com\/docs\/how-to-create-a-gamified-spin-to-win-coupon-wheel-popup-campaign\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Gamified spin-to-win campaign<\/a>)<\/li>\n\n\n\n<li><code>om_coupon_label<\/code>, <code>{branding}_coupon_label<\/code> (the Coupon Label when creating a <a href=\"https:\/\/optinmonster.com\/docs\/how-to-create-a-gamified-spin-to-win-coupon-wheel-popup-campaign\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Gamified spin-to-win campaign<\/a>)<\/li>\n\n\n\n<li><code>campaign_lead_source<\/code><\/li>\n\n\n\n<li><code>om_campaign_name<\/code><\/li>\n\n\n\n<li><code>campaign_id<\/code><\/li>\n\n\n\n<li><code>privacy_consent<\/code>&nbsp;(when using the <a href=\"https:\/\/optinmonster.com\/docs\/how-to-add-a-privacy-policy\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Privacy Consent checkbox<\/a>)<\/li>\n\n\n\n<li><code>source<\/code><\/li>\n\n\n\n<li><code>comments<\/code><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Automatically created custom fields are added as text fields<\/strong> in Salesforce Marketing Cloud Account Engagement. This can be avoided by manually creating your custom fields in Salesforce Marketing Cloud Account Engagement before mapping to them in OptinMonster.<\/li>\n\n\n\n<li>You can manage your custom fields in Salesforce Marketing Cloud Account Engagement <a href=\"https:\/\/help.salesforce.com\/s\/articleView?id=sf.pardot_fields_create_custom_field.htm&amp;type=5\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">following this guide<\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Email Automations<\/h2>\n\n\n\n<p>To send emails automatically to new leads you\u2019ll want to configure email automations within your Salesforce Marketing Cloud Account Engagement account.<\/p>\n\n\n\n<p>The following guides from Salesforce Marketing Cloud Account Engagement may be helpful to get started:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/help.salesforce.com\/s\/articleView?id=pardot_eilex_activate_for_automation.htm&amp;type=5&amp;language=en_US\" target=\"_blank\" rel=\"nofollow noopener\">Activate an email for use in Account Engagement automations<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Testing<\/h2>\n\n\n\n<p>We strongly recommend you test the optin form before publishing your campaign to ensure it is working as you expect.<\/p>\n\n\n\n<p><em>Before you begin<strong>, please be aware of the following details when testing Salesforce Marketing Cloud Account Engagement integrations:<\/strong><\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Previously submitted or already subscribed leads<\/strong> may be treated differently by Salesforce Marketing Cloud Account Engagement than new leads. For this reason, we recommend using a completely unique email address each time you test submit your campaign\u2019s form. You can use a free tool like <a href=\"https:\/\/temp-mail.io\/\" target=\"_blank\" rel=\"nofollow noopener\">TempMail.io<\/a>&nbsp;or learn how to&nbsp;<a href=\"https:\/\/medium.com\/@liamhammett\/make-infinite-gmail-addresses-for-one-inbox-ec7080de859d\" target=\"_blank\" rel=\"nofollow noopener\">create unlimited unique email addresses from a single Gmail account<\/a>.<\/li>\n\n\n\n<li><strong>If the lead is captured in Salesforce Marketing Cloud Account Engagement but you do not receive any automated emails<\/strong> it indicates the integration from OptinMonster to Salesforce Marketing Cloud Account Engagement is correct, and the issue is with the automated email configuration. Salesforce Marketing Cloud Account Engagement controls email automation exclusively. If you require assistance in troubleshooting email automations we recommend <a href=\"https:\/\/help.salesforce.com\/s\/articleView?id=000386189&amp;language=en_US&amp;type=1\" target=\"_blank\" rel=\"nofollow noopener\">reaching out to Salesforce Marketing Cloud Account Engagement support directly<\/a>.<\/li>\n<\/ul>\n\n\n\n<p class=\"is-style-default\">Get started testing with the <strong>Live Site Inspector<\/strong> tool explained in our guide on <a href=\"https:\/\/optinmonster.com\/docs\/how-to-enable-test-mode\/\" target=\"_blank\" rel=\"noreferrer noopener\">how to test an OptinMonster campaign<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Spin-a-Wheel Support<\/h2>\n\n\n\n<p>If you are configuring a&nbsp;<a href=\"https:\/\/optinmonster.com\/docs\/how-to-create-a-gamified-spin-to-win-coupon-wheel-popup-campaign\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Gamified spin-to-win campaign<\/a>, spin-a-wheel support is automatically enabled when using our native Salesforce Marketing Cloud Account Engagement integration. The <strong>Coupon Label<\/strong> and&nbsp;<strong>Coupon Code<\/strong> will be passed as custom fields with each Salesforce Marketing Cloud Account Engagement prospect, like this:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Campaign Lead Source<\/strong>: OptinMonster<\/li>\n\n\n\n<li><strong>OptinMonster Campaign Name<\/strong>: CAMPAIGN_NAME<\/li>\n\n\n\n<li><strong>OptinMonster Coupon Code<\/strong>: COUPON_CODE<\/li>\n\n\n\n<li><strong>OptinMonster Coupon Label<\/strong>: COUPON_LABEL<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"800\" height=\"542\" src=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-pardot-custom-fields-coupon.jpg\" alt=\"Coupon code from OptinMonster gamified campaigns is sent as custom fields to Salesforce Pardot.\" class=\"wp-image-166853\" srcset=\"https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-pardot-custom-fields-coupon.jpg 800w, https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-pardot-custom-fields-coupon-300x203.jpg 300w, https:\/\/optinmonster.com\/wp-content\/uploads\/2021\/03\/salesforce-pardot-custom-fields-coupon-768x520.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">FAQs<\/h2>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"opt-in\">Can I send leads to more than one Campaign?<\/h5>\n\n\n\n<p>Yes! See our&nbsp;<a href=\"https:\/\/optinmonster.com\/docs\/send-data-to-multiple-providers\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Lead Sharing guide<\/a>&nbsp;to accomplish this.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"opt-in\">How do I configure single or double opt-in?<\/h5>\n\n\n\n<p>See our guide on <a href=\"https:\/\/optinmonster.com\/docs\/whats-the-difference-between-single-and-double-opt-in\/\" target=\"_blank\" rel=\"noopener\" title=\"\">single vs. double opt-in<\/a>.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"phone\">Is it possible for me to add a phone field to my campaign?<\/h5>\n\n\n\n<p>Yes! You can add a phone field. Learn <a title=\"How to Capture Phone Numbers with OptinMonster\" href=\"https:\/\/optinmonster.com\/docs\/capture-phone-numbers-with-optinmonster\/\" target=\"_blank\" rel=\"noopener noreferrer\">how to capture phone numbers with OptinMonster<\/a>.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"ip-whitelist\">Do I need to add OptinMonster to the Allowed IP List?<\/h5>\n\n\n\n<p>This step is <em>optional<\/em> &#8212; if you are using the IP allowlist for Account&nbsp;Engagement, you will need to add our IP addresses in order for lead data to be passed along. Our IP addresses are as follows:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>50.19.60.226<\/li>\n\n\n\n<li>50.17.52.222<\/li>\n\n\n\n<li>54.147.244.173<\/li>\n\n\n\n<li>35.153.24.227<\/li>\n\n\n\n<li>50.19.138.155<\/li>\n\n\n\n<li>50.19.173.212<\/li>\n\n\n\n<li>52.44.205.147<\/li>\n\n\n\n<li>34.198.233.235<\/li>\n\n\n\n<li>50.16.98.100<\/li>\n<\/ul>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Do I need to install a Connected App in SalesForce Marketing Cloud Account Engagement for each site we are running campaigns on and want to integrate with?<\/strong><\/h5>\n\n\n\n<p>If the Salesforce Marketing Cloud Account Engagement account belongs to you directly and not individual sites, you can use the same Salesforce Marketing Cloud Account Engagement connection and use Lists to differentiate the leads coming from different sites.<\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\">Troubleshooting<\/h2>\n\n\n\n<h5 class=\"wp-block-heading\">The campaign is capturing leads but shows 0 conversions in analytics.<\/h5>\n\n\n\n<p>Confirm that conversion tracking is turned on for the submit button in your campaign. See our guide on <a href=\"https:\/\/optinmonster.com\/docs\/how-to-enable-conversion-tracking\/\" target=\"_blank\" rel=\"noopener\" title=\"\">How to Enable Conversion Tracking<\/a>.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">There was a problem retrieving your campaigns. Your account is unable to use Version 4 of the API.<\/h5>\n\n\n\n<p>Our Salesforce Marketing Cloud Account Engagement integration requires that your account have access to their Version 4 API.<\/p>\n\n\n\n<p>This specific error indicates your Salesforce Marketing Cloud Account Engagement account does not have this access. You&#8217;ll want to <a href=\"https:\/\/help.salesforce.com\/s\/support?language=en_US\" target=\"_blank\" rel=\"nofollow noopener\">reach out to Salesforce support directly<\/a> so they can add Version 4 API access to your account.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Error: There was a problem retrieving your campaigns. Business Unit specified in SalesForce Pardot-Business-Unit-Id header not found or inactive.<\/h5>\n\n\n\n<p>This error may occur if:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>you&#8217;ve entered an incorrect or invalid Business Unit ID for your Salesforce Marketing Cloud Account Engagement integration; <strong>or<\/strong><\/li>\n\n\n\n<li>you do not have the correct Pardot API Domain assigned to your Salesforce Marketing Cloud Account Engagement account<\/li>\n<\/ul>\n\n\n\n<p>To check your Salesforce Marketing Cloud Account Engagement API domain, follow these steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>In Salesforce, click the gear icon to access Setup.<\/li>\n\n\n\n<li>From Setup, enter Installed Packages in the Quick Find box, and then select Installed Packages.<\/li>\n\n\n\n<li>Find the package b2bmaIntegration.\n<ul class=\"wp-block-list\">\n<li>If the namespace prefix is \u201cb2bma\u201d, you can set up the OptinMonster integration,<\/li>\n\n\n\n<li>If the namespace prefix is \u201cpi3&#8243;, you are on the demo account (&#8216;pi.demo.pardot.com&#8217;), and the OptinMonster integration will not work for you.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<p>See more details in <a href=\"https:\/\/developer.salesforce.com\/docs\/marketing\/pardot\/guide\/getting-started.html\" target=\"_blank\" rel=\"nofollow noopener\">Salesforce Marketing Cloud Account Engagement&#8217;s official documentation<\/a>.<\/p>\n\n\n\n<p>You&#8217;ll want to <a href=\"https:\/\/help.salesforce.com\/s\/articleView?id=000386189&amp;language=en_US&amp;type=1\" target=\"_blank\" rel=\"nofollow noopener\">reach out to Salesforce Marketing Cloud Account Engagement support<\/a> directly to ensure your account has the API domain necessary to connect with OptinMonster.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>OptinMonster offers seamless integration with Salesforce Marketing Cloud Account Engagement (formerly Pardot) email marketing service. Connecting OptinMonster to your Salesforce Marketing Cloud Account Engagement email list is very easy. In this article, you\u2019ll learn how to connect Salesforce Marketing Cloud Account Engagement with OptinMonster. Our&nbsp;Salesforce Marketing Cloud Account Engagement integration requires that your account have&nbsp;&hellip;<\/p>\n","protected":false},"author":4657,"comment_status":"open","ping_status":"closed","template":"","documentation\/categories":[10],"documentation\/tags":[31945,31411,31454,31416,31410,31455],"class_list":["post-3513","optinmonster_docs","type-optinmonster_docs","status-publish","hentry","categories-integrations"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/3513","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation"}],"about":[{"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/types\/optinmonster_docs"}],"author":[{"embeddable":true,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/users\/4657"}],"replies":[{"embeddable":true,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/comments?post=3513"}],"version-history":[{"count":42,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/3513\/revisions"}],"predecessor-version":[{"id":197342,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/3513\/revisions\/197342"}],"wp:attachment":[{"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/media?parent=3513"}],"wp:term":[{"taxonomy":"categories","embeddable":true,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/categories?post=3513"},{"taxonomy":"internal_tags","embeddable":true,"href":"https:\/\/optinmonster.com\/wp-json\/wp\/v2\/documentation\/tags?post=3513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}